About Company

Since 1883, Raine & Horne has been a respected leader in the real estate industry. In 1984, the company launched Raine & Horne Commercial, a specialist network servicing commercial, industrial and retail properties.

Brief

Raine & Horne Commercial enlisted Cue Media's expert help to launch a new development site to reach a boutique target market, internationally.

Outcome

Cue Media created a diverse media strategy which incorporated advertising, editorial and signage to launch the site and engage the target audience. We also collaborated with BDA Architecture to produce imagery and a comprehensive information memorandum. This approach led to a successful international launch of Raine & Horne's mixed-use development site.

Features

• International campaign
• Diverse media strategy
• Information memorandum
• Content creation