Raine & Horne Commercial

About Company

Since 1883, Raine & Horne has been a respected leader in the real estate industry. In 1984, the company launched Raine & Horne Commercial, a specialist network servicing commercial, industrial and retail properties.

Brief

Raine & Horne Commercial enlisted Cue Media's expert help to launch a new development site to reach a boutique target market, internationally.

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Outcome

Cue Media created a diverse media strategy which incorporated advertising, editorial and signage to launch the site and engage the target audience. We also collaborated with BDA Architecture to produce imagery and a comprehensive information memorandum. This approach led to a successful international launch of Raine & Horne's mixed-use development site.

Features

  • International campaign
  • Diverse media strategy
  • Information memorandum
  • Content creation